In November 2008, the Advertising Specialty Institute (ASI) concluded from their surveys taking early in the year that the average cost-per-impression of Promotional Products is…. $0.004 . By comparison, a Prime Time TV ad, which is 5 times more expensive, has a cost-per-impression of $0.019 according to the Nielsen Company The ASI interviewed 465 business [...]
Archive for December, 2008
What do Promotional Products really cost you!
Posted in Promotional Products, tagged custom printed promotional items on December 27, 2008 | 1 Comment »
