Fine Graphics: Feather Painting

Something completely different: single feathers of birds finely painted. Extraordinarily elegant graphics. The artist that does this feather painting is Julie Thompson. You can see more of Julie's work at: www.featherlady.net | View | Upload your own

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The Nike Golf Gift Card

Earlier, in March, I wrote about a golf gift card program that offers all manner of pro brand golf stuff, but if you’re customers, employees or clients are, in particular, Nike fans, there is a gift card just for Nike’s entire premium line of golf products. This program works the same way: the cards come [...]

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New Definition of Marketing

FYI: As a signal that indeed times have change, the American Marketing Association has redefined "Marketing" to be less a "function" of an organization,  but, instead, has more broadly defined it as an societal  activity,  and, therefore, it should now be thought of as a discipline that is more of an "educational process" , such [...]

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Harnessing Ant’s intelligence for better business logistics

I came across an article in the National Geographic Magazine about  Swarm Intelligence, and, in particular, how it has been adopted today by several companies, such as Southwest Airlines,  to solve complex logistic problems, such as routing trucks or scheduling airlines. It all began by looking at the behavior of ants. It seems that one [...]

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Promotional transaction forms: The Transpromo Trend

A Transpromo is something like the mythological figure, Pan, of mailed documents. It is, on one hand, the traditional transactional document, such as commercial invoice or credit card bill.. and, at the same, a promotional document that contains a personalized advertising message. It’s 2 in 1. The print market research firm, InfoTrends, predicts that by [...]

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